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AD7-E601 Exam Dumps - Adobe Real-time CDP Technical Practitioner

Question # 4

A financial services company wants to create a segment based on all people who have spent more than $400 on their credit card in the last 48 hours.

Which segment building block should be used to create this segment?

A.

A transaction event

B.

Credit card spent attribute

C.

An aggregate of transaction events

D.

A pre-existing audience of credit card spenders

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Question # 5

A marketer wants the ability to send win-back messaging to consumers through Instagram ads based on their last purchase, whether it occurred on the organization's App, website, or in-store.

The marketer has the following data sources available to be imported:

• Member Hub

• Digital Order Line (DOL)

• Brick Mortar Order Line (BMOL)

• Clickstream

How should the Experience Platform be set up?

A.

1. Bring in member profile data from Member Hub into AEP

2. Bring in transaction data (order id, purchase date, purchase amount, transaction details) - From DOL. BMOL, and Clickstream

3. Create segments in AEP based on channel - App, website, or in-store for customers who have made purchases in the last 2 months

4. Send audiences to Facebook via s3 destination exports

B.

1. Bring in member profile information from Clickstream into AEP

2. Bring in transaction data (order id, purchase date, purchase amount, transaction details) - From DOL, BMOL

3. Create segments in AEP based on channel - App. website, or in-store for customers who have not made purchases in the last 2 months

4. Send audiences to Facebook via s3 destination exports

C.

1. Bring in member profile data from Member Hub into AEP

2. Bring in transaction data (order id, purchase date, purchase amount, transaction details) - From DOL, BMOL, and Clickstream

3. Create segments in AEP based on channel - App, website, or in-store for customers who have made purchases in the last 2 months

4. Send audiences to Facebook

D.

1. Bring in member profile information from Clickstream into AEP

2. Bring in transaction data (order id, purchase date, purchase amount, transaction details) - From DOL, BMOL

3. Create segments in AEP based on channel - App. website, or in-store for customers who have not made purchases in the last 2 months

4. Send audiences to Facebook

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Question # 6

After mapping a segment to an external destination, the user notices in the dataflow run tab that some of the identities have been excluded.

What are two things that could cause this issue? (Choose two.)

A.

Some identities were not recognized by the destination

B.

Some identities were missing attributes

C.

Some identities were not enabled for activation

D.

Some identities were not meeting consent policies

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Question # 7

After successfully ingesting profile data from a CRM system into AER a user creates a segment using profile attributes from the same uploaded data. The Segment Ul shows an estimated audience size of zero.

Which two actions can the user take to view the correct segment size? (Choose two.)

A.

Disable and re-enable the dataset for profile

B.

Use on-demand evaluation

C.

Wait for the next scheduled evaluation

D.

Change the primary identifier of the dataset

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Question # 8

A company collects online transaction data from two different sources and onboards into AER

The data is housed in two systems:

• Digital Order Line (DOL), which gets data at a daily batch latency

• Streaming (Web/App)

The company prefers to use Streaming data over DOL. Which method should the engineer use?

A.

Identity stitching

B.

Timestamp ordered

C.

Dataset precedence

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Question # 9

A user wants to use the AEP Ul to create an audience that includes customers who have an email address, are from the same country, and are interested in painting or drawing.

What should the user do?

A.

Drag and drop email address and country attributes using 'AND' logic and create a container for painting and drawing and change the logic of that container to "OR"

B.

Drag and drop all attributes and use "AND" logic for all attributes

C.

Drag and drop painting and drawing attributes using 'AND- logic and create a container for email address and country and change the logic of ° that container to "AND"

D.

Drag and drop all attributes and use "OR” logic for all attributes

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