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MCE Exam Dumps - Marketo Certified Expert Exam

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Question # 4

In the Smart List for a Smart Campaign, there are two triggers and one filter, and the rule logic is set to ALL:

Which logic will apply for a lead to qualify for this Smart Campaign?

A.

The lead must fill out the selected form, and visit the selected web page, and have an industry of “Marketing”.

B.

The lead must have an industry of “Marketing” and either fill out the selected form or visit the selected web page.

C.

The lead must fill out the selected form, or visit the selected web page, or have an industry of “Marketing”.

D.

The lead must have an industry of “Marketing” or both fill out the selected form and visit the selected web page.

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Question # 5

On a People Performance report, how is timeframe restricted?

A.

Date of Activity

B.

Both a and c

C.

Sent Date

D.

Created Date

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Question # 6

Which type of score should sales look at to identify purchasing authority?

A.

Demographic

B.

Engagement

C.

Account

D.

Behavioral

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Question # 7

Given the following message to the sales team:

“John Smith filled out form “Chicago Tradeshow” on October 11, 2013”

Which three types of tokens are most efficient to create this message on an alert? (Choose three.)

A.

System token

B.

Trigger token

C.

Company token

D.

Email script token

E.

Member token

F.

Lead token

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Question # 8

Which three token types can be used to insert a date into an email? (Choose three.)

A.

Rich Text

B.

Date

C.

Calendar File

D.

Number

E.

Text

F.

Score

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