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Note! Following Pardot-Consultant Exam is Retired now. Please select the alternative replacement for your Exam Certification. The new exam code is Marketing-Cloud-Account-Engagement-Consultant

Pardot-Consultant Exam Dumps - Salesforce Certified Pardot Consultant (SP23)

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Question # 17

Monthly cost of Salesforce Engage is

A.

50$

B.

100$

C.

It's always free

D.

15$

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Question # 18

Do hard bounces need to be removed from lists

A.

True

B.

False

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Question # 19

LenoxSoft uses a 3rd party webinar platform. They want to create an automated process using an engagement program that sends a different email based on whether or not a prospect has registered for a webinar.

What should a consultant configure in Pardot and Salesforce in order to meet this use case?

A.

A Build a custom connector for the webinar platform and use a custom trigger in Engagement Studio to listen for the webinar registration,

B.

Create an engagement program for the webinar and use a Prospect Webinar trigger in the program to listen for the webinar registration.

C.

Export the registration list from the webinar platform, import it into Pardot and use it as a recipient list for the engagement program.

D.

Create a marketing app extension for the webinar platform, add an activity type for webinar registrations, and use an External Activity trigger in Engagement Studio to listen for the webinar registration.

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Question # 20

It is possible for prospect to have less than 0 score

A.

True

B.

False

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Question # 21

A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don't match the criteria.

Which automation tool should be used?

A.

Completion action

B.

Dynamic list

C.

Segmentation rule

D.

Automation rule

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Question # 22

What should be used to match users between Salesforce and Pardot when enabling User sync?

A.

User email address

B.

Pardot user ID

C.

Salesforce username

D.

CRM ID

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Question # 23

Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to Pardot. The system has a list of mailable prospects and a list of unmailable prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of unsubscribed/opted out prospects when they migrate this data over to Pardot. How should the data be imported?

A.

Import all prospect data and create a suppression list.

B.

Import only the list of mailable prospects in Pardot.

C.

Import unavailable prospects in Pardot; perform permission pass.

D.

Import unmailable prospects in Pardot; mark as global opt-out.

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Question # 24

What is true about Dynamic Content? [Choose three answers]

A.

You can add up to 25 variations of content

B.

You can base variations on Scoring Categories

C.

You can add dynamic content to web pages

D.

You can use dynamic content in subject lines

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