You have several white papers on your website, but you want to start gateing those and gather more and more details about prospects as they download the white papers. What is the best way to achieve this?
LenoxSoft offers a range of products and each product has a unique website with a custom domain. They want to build landing pages in Pardot for upcoming webinars that appear to have a webpage URL that appropriately coordinates with the featured product.
What should be done to ensure each landing page URL looks like it is a part of the unique product website?
The sales team wants marketing to automatically nurture current customers who are up for renewal in 60 days in an ongoing basis. Which two actions would be needed to nurture the prospects?
Choose 2 answers
LenoxSoft would like to set custom scoring based on event attendance. What scoring options are available through the Pardot Connectors?
LenoxSoft wants to ensure that prospects who meet the following criteria are assigned to one of the five users. In a round robin fashion:
• Completed the "Product Interest" form
• A score higher than 100
• A grade higher than a C
• Is a member of the "Target Account" list
What should LenoxSoft use to accomplish this business requirement?
LenoxSoft wants to create Contacts instead of Leads or sync with Person Account records. What step should the consultant
recommend?